Web graphic design for an international speaker and coach. I redesigned the whole website for Charlotte Nicholson. I worked closely with Charlotte to develope the structure of each page as the backbone of the site. On top of this agreed structure I was able to work and develope the graphic concept and the layout details. From photo retouching to layout modules, custom made buttons and icons I worked on this project respecting the already existing visual identity for Charlotte but adding a bit of personality and modern look.
Throughout the concept I followed a minimalistic, geometric direction keeping a clean aspect. Charlotte addresses both to individual persons as well as to companies as such, the ‘brand voice’ should be one suitable for both interraction types. I kept a professional look while adding sparkles of personality through geometric shaped sections of the page and graphic elements that come to emphasize and support the written content of each page.